Many of our clients ask us for SEO advice. “Should I invest in Google Adwords?” “Should I hire an SEO company?”

We strongly believe that a start-up company can create a solid foundation to optimize its website for SEO success without relying on SEO “experts”. There are simple steps to be followed to generate organic traffic. And Google give you the tools through Google Webmaster Tools and Google Analytics. Watch the video above.

A great tool to help you with SEO efforts comes from Joost de Valk. He created and perfected an awesome SEO plugin for WordPress, WordPress SEO by Yoast, that is easy to use and, frankly, does a lot of work that those other guys do and charge you a ton of money.

There are so many resources, including Yoast and his team and Google Webmaster Team, to help you improve rankings, optimize content and start driving traffic to your site. You just need a little bit of time and effort to invest into your site as much as you invest into your business.